Curtin University MOOC, with 2and2
2and2 provide online digital experiences that educate and inspire. Their approach brings expert educators and communications specialists into the same creative space. They draw on diverse resources such as education, computer games, consumer and luxury brand marketing, software development, artificial intelligence and academia.
Their client, Curtin University, is Western Australia’s largest and most culturally diverse university with Australia’s third largest international student population. With campuses in Malaysia and Singapore as well as face-to-face teaching in a number of countries, Curtin has a strong commitment to international engagement.
As part of their mission to provide education both globally and to regional, remote areas, Curtin University were keen to set up a MOOC for their course on the Business of Mining. A MOOC is a massive open online course, which allows vast numbers of people from different locations to study simultaneously via online content.
2and2 were commissioned develop the strategy, the user interface, the instructional design, the content plans, the content questionnaires, and the educational outcomes for the MOOC. This involved multiple formats – text, images, video and interactive games. As their video production partner, TEN ALPHAS were employed to do the video elements.
For this project, we travelled to Perth, where we shot numerous interviews with academics, students and experts in the mining industry regarding many different aspects of mining. We also filmed elements of the mining ecosystem on location. The Superpit in Kalgoorlie, measuring 4 km long, 2 km deep and 3 km wide in places, was a particular highlight, as we were able to witness the sheer scale of what mining entails.
The final output for this project included more that 30hrs of video. TEN ALPHAS delivered all content to schedule, which included visually stunning imagery and engaging storytelling elements.
Curtin university were thrilled with how the MOOC looked and through this project were establish themselves at the forefront of online education.
Director: Nick Bolton
Director of Photography: Jonathan Adams
Producer: Erin Harvey
Editor: Jonathan Adams