SMB and Digital research for Salesforce and Deloitte
Deloitte Access Economics and Salesforce teamed up for a research project into SMBs in Australia and New Zealand – to find out what is critical to their business success. The findings were outlined in a 25 page report.
Salesforce were keen for this very data heavy document to be turned into an executive summary as a visual medium.
TEN ALPHAS used motion graphics and infographics to explain the content in a concise, precise and appealing manner. The videos clearly visualize the key findings and statistics that business owners and managers need to know.
The videos were published on the Salesforce website and social media channels to generate awareness and drive viewers to download the report. The results were impressive and Salesforce engaged us to do further videos.
Director: Nick Bolton
Animation: Dave Cochrane
Producer: Erin Harvey